Social proof

What it is for: showing small notices on your website such as "12 people asked for information this week". They are worked out only from real data from your forms and bookings, and only people who gave their consent are counted. Nothing is made up.

Where to find it: menu Win customers → Social proof, inside More….
Who sees it: anyone on the Suite plan. On the Free and CRM plans the entry appears in the menu with a padlock 🔒, and clicking it takes you to see how to expand your plan (we do not show it to the customers of a white-label partner). It is not owner-only: the users of your team see it too.

What you see first

Settings are on the left; the Preview is on the right (below, on a narrow screen).

  1. Show notices on my website: the main switch. It starts off.
  2. What to show: figures only, or figures and first name. Also Period (days), Minimum to show and an optional list of websites.
  3. Notice texts: how each notice is worded, in your own words.
  4. Design: colours, shape, position, icon, shadow and timings.
  5. Paste it on your website: the line of code that turns the notices on.
  6. Preview: a mock-up of your website with the notices as they will appear, which changes as soon as you touch anything.

What counts and what does not

  • People count if they came through a form on your landing pages or through a booking, and gave their consent.
  • Previews, test data and records you have marked not to be shown do not count.
  • Notices are worked out over the period you choose. If there are fewer people than the minimum, no notice appears. This is on purpose: better to show nothing than a weak figure.

Step by step

Turn the notices on
  1. Open Social proof.
  2. Tick Show notices on my website.
  3. Choose What to show (see the next section).
  4. Adjust Period (days) and Minimum to show (see further down).
  5. Click Save. You will see "Saved".
  6. Check the Preview to see what would appear. If there is no real data yet, it shows example notices so you can see the design; on your website an example never appears.

Changes to texts and design show on your website when you save, without touching the line of code, although they can take up to a minute.

Choose what to show
  • Figures only: for example "12 people asked for information or booked this week" and, if there are enough bookings, "5 bookings this week". It carries no personal data.
  • Figures and first name: also the latest notices with a first name ("Ana booked an appointment", "2 h ago"). Surname, phone and email never appear.

For first names you have to tick the confirmation box: I confirm that my forms and my privacy notice say that first names may be shown on the website. Only do it if it is true. Without that box, only figures appear even if you picked names.

Period, minimum and position
  • Period (days): how many days back are counted, from 1 to 30. With 7 it reads "this week".
  • Minimum to show: how many people are needed for the notice to appear, from 1 to 50.
  • Position (under Design): one of the four corners of the screen, top or bottom, left or right.
Put the notices in your own words

Under Notice texts there is a box for each type of notice: Figures notice, Bookings notice and, if you chose first name, Someone books and Someone asks for information.

  1. Type your text. Words in curly braces are replaced automatically by the real data: {n} is the figure, {periodo} is "this week" or "today", and {nombre} is the first name.
  2. The figures text has to contain {n} and the name text has to contain {nombre}. If you remove them, the screen warns you ("Missing {n}...") and the default text is used. This way nobody can write a made-up figure or name.
  3. To go back to the original text, click Default.
Change the design

Under Design:

  1. Click one of the four palettes (Light, Dark, Blue or Warm) and, if you want, adjust the three colours: Background, Text and Details.
  2. Choose the Shape: Rounded, Square or Pill.
  3. Choose the Position among the four corners.
  4. Type an Icon (an emoji, for example 🔥) if you want one, and tick or untick Shadow.
  5. Set how long each notice stays visible (Visible for (s), 3 to 20 seconds) and how often one appears (One notice every (s), 8 to 120 seconds).
  6. Click Save. In the preview the notices go faster than on your website, only so you can see all the texts without waiting.
Limit it to your websites

In Only on these websites you can type one or more domains, separated by commas (for example myweb.com, other.es). Notices will only appear on those sites. If you leave it empty, they appear on any website where you paste the code.

Put the code on your website
  1. Under Paste it on your website, copy the line of code.
  2. Paste it on your website just before the </body> tag. If someone else builds your site, send them the line.
  3. Reload your website. The notices appear in the corner you chose, one after another, for as long as you set. The line of code does not change when you change the texts or the design.

On landing pages built with EK1, switch it on and add this same line.

If something does not go as expected

What happensWhyWhat to do
No notice appears on my websiteThe switch is off, there are fewer people than the minimum, the site is not in your domain list, or the code is missingCheck all four. The preview tells you whether there are real notices right now or only examples
"There are no notices yet"There are not yet enough people with consent in the periodLower the minimum, lengthen the period or wait for more contacts
I chose first names but only figures appearThe privacy box is not tickedTick it, only if your privacy notice covers it, and save
I changed something and it does not show on the websiteIt updates after about a minuteWait a minute and reload
My text does not appear, the default one doesIt is missing {n} (or {nombre})Add it to the text; the screen tells you which one is missing
The preview shows notices that are not mineThey are examples because there is no real data yetThat is normal: on your website they do not appear until there is data
I see a padlock 🔒Social proof is part of the Suite planAsk our support team
A notice says social proof is part of the Suite planYour account is not on the Suite planAsk our support team
"Could not save" or "Could not load"A one-off failureReload the screen and try again. If it continues, tell our support team

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Social proof · EK1